The Branded Content Project
Huge revenue potential in upcoming branded content sales bootcamps; sign up!
The Meta Branded Content Project is thrilled to be continuing our Branded Content Sales Bootcamps into 2022. We're currently seeking...
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Audience Products
10 turn-key branded content solutions designed for publisher partners and retailed to their brand clients as exclusive sponsor opportunities.
Track 1: Quiz 2
Track 1: Quiz 2
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The Branded Content Project
- Dec 8, 2021
- 2 min
Hook health-related advertisers with our January content
Dear Partners: It’s hard to believe that the holidays are already here, but that’s the reality! And although December’s amazing array of...
30 views0 comments
Liz Hayes
- Dec 6, 2021
- 2 min
SKYLINE Studio shares smart tips for video branded content campaigns
Each month, the Meta Branded Content Project hosts its Big Branded calls filled with content marketing advice from industry experts. ...
59 views0 comments
Liz Hayes
- Dec 1, 2021
- 1 min
Branded Buzz: Video Branded Content Process Tips
This week's Branded Buzz features Reggie Estrella, Creative Director for SKYLINE Studio, Southern California News Group’s content...
74 views0 comments
Liz Hayes
- Nov 30, 2021
- 3 min
Bootcamp helps generate successful new revenue streams for publishers
The Meta Branded Content Project recently completed its Branded Content Sales Bootcamp, leading to more than $2M in new revenue for the...
111 views0 comments
The Branded Content Project
- Nov 11, 2021
- 4 min
The Meta Branded Content Project announces new funding to expand programs
$1 million investment will support boot camps, branded badge certificate programs and sales products for local media outlets New York,...
336 views0 comments
Liz Hayes
- Nov 11, 2021
- 2 min
Publishers working with Meta BCP generate $50M; details in our 2021 Impact Report
The Meta Branded Content Project is thrilled to share the impact our programs have made on the local media industry since its inception...
333 views0 comments
The Branded Content Project
- Nov 8, 2021
- 2 min
Holiday-themed content perfect for local advertisers to sponsor in December
Dear Partners: The holidays are right around the corner — and that means we’re bringing all the December content consumers are looking...
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Liz Hayes
- Nov 3, 2021
- 2 min
Branded Buzz: When is branded content the right solution for a client?
Branded content can work for most advertisers, but there are certain times when content marketing is the perfect fit. When you have a...
121 views0 comments
Liz Hayes
- Oct 29, 2021
- 3 min
WRAL brand agencies bring storytelling to life with successful collaboration
“Everything does have a shelf life, but stories never die. Everybody needs to be really good at telling stories because amidst the...
101 views0 comments
The Branded Content Project
- Oct 18, 2021
- 3 min
The Branded Content Project announces expanded sales support and products
As we quickly approach the upcoming year, we are excited to share new member benefits and offerings from the Meta Branded Content Project...
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Julia Campbell
- Oct 11, 2021
- 2 min
Flipping awesome sales advice in the Branded Buzz Flip Book
We're flipping excited to share something new with you! Thanks to the support of the Facebook Journalism Project, Local Media Consortium...
139 views0 comments
The Branded Content Project
- Oct 6, 2021
- 3 min
Guest Post: The hero's journey - a formula to increase revenue for local media outlets
The Branded Content Project is accepting guest post submissions from content marketing and sales experts in the industry. This post is...
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The Branded Content Project
- Oct 6, 2021
- 2 min
Amazing November Content for Local Advertisers
Dear Partners: One of the best times to work with brands who want their name next to quality content is the holiday season. Thankfully,...
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Liz Hayes
- Oct 4, 2021
- 3 min
Tribune Publishing & Studio 1847 share holiday campaign for local advertisers
We know that 2020 was an incredibly challenging year for the service, travel and entertainment industries, but statistics show that...
127 views0 comments
Liz Hayes
- Sep 29, 2021
- 1 min
Branded Buzz: 2021 Holiday shopping stats
In this week's Branded Buzz, we hear from Bob Smolik, director of research & category insights for Tribune Publishing Company, who...
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Liz Hayes
- Sep 22, 2021
- 2 min
Branded Buzz: Holiday playbook for Q4 sales
This week's Branded Buzz highlights the new Holiday Playbook from The Branded Content Project! This is a simple plan that will get your...
125 views0 comments
Liz Hayes
- Sep 20, 2021
- 4 min
Publishers focused on cannabis content marketing have revenue rollin' in
In markets where recreational marijuana is legal, local media companies are taking advantage of the sales opportunity by providing the...
443 views0 comments
Liz Hayes
- Sep 15, 2021
- 1 min
Branded Buzz: How Pamplin Media highlights amazing kids
In this week's Branded Buzz, we hear from Brian Monihan, Vice President of Pamplin Media Group, who talks about the success of the...
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Liz Hayes
- Sep 8, 2021
- 2 min
Branded Buzz: Sponsors to target in October
This week's Branded Buzz features a sampling of content headlines from The Branded Content Project's ten lifestyle series: Active Aging,...
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