If you’re in media sales, you’re probably already talking about impressions, engagement, and brand lift when pitching branded content....

When you bring passionate media minds together in one room — especially when that room is in Google's stunning New York headquarters with...

Join the Big Branded Call on April 23, at 1ET, where Lori Berger, Sales Director from Richner Communications, will share the remarkable...

Brands want to stand out. We want to help you sell local advertisers effective sponsored content which will help them accomplish their...

We are thrilled to announce the 10 organizations selected to participate in the inaugural Branded Content Project’s Cash Camp ! These...

Media companies of all sizes say that special sections offer a unique opportunity to engage readers and attract advertisers. Our recent...

Exactly how much time should account executives spend prospecting each week? According to Peter Lamb, of Lamb Consulting, in order to...

One of the biggest requests The Branded Content Project receives from local media organizations is the opportunity for training. ...

How to Build Digital Special Sections That Sell—Join Us March 19!

The Maine Trust for Local News has seen significant success with its branded content initiatives, thanks to a strategic approach that...

Branded Content Cash Camp: Turn Big Ideas Into Real Revenue

Branded Content Cash Camp: Turn Ideas Into Revenue

We’re excited to host Dan Grech from BizHack Academy for a conversation on Authentic Storytelling in the Age of AI

Sizzles A key component to successfully selling a branded content campaign is having the tools necessary to help you get your message...

Join the Big Branded Call on January 22 at 1 ET to hear the inspiring success story of the Maine Trust for Local News ! In 2024, they...

Recently, Creighton Green , co-founder of Audience , joined the Branded Content Project's Big Branded Call to show media companies how...

As newsrooms increasingly embrace branded content to diversify revenue, they face challenges impacting both editorial integrity and...

Chris Bennett , publisher of The Seattle Medium , is frequently asked by other publishers how exactly he has generated more than $1M in...

As the year draws to a close, it's the perfect time for local media salespeople to push harder and finish strong. There’s still...

How do you stand out from the rest of the media sellers? Recently, we tapped Peter Lamb, of Lamb Consulting, who says the key is focusing...