Discover how Gannett's GET Creative brand studio approaches content marketing.

Join the next Big Branded Call featuring AZ Luminaria

Find out how to access our archive of Big Branded Calls from the Branded Content Project

Use our branded content sales checklist to streamline your sales strategy

The Branded Content Project's branded content crash course video sales training is ready for download

Join the free Big Branded Call to learn from GET Creative's creative director.

How nonprofit news organization The Texas Tribune earns revenue through branded content

Sales tools to help you sell branded content videos

A case study highlights Phase One of The Exchange, a joint collaboration between Deloitte & Black-owned local media

The Branded Content Project is here to help local media organizations by increasing audience engagement and revenue, while providing a...

Registration is open for the next Big Branded Call featuring The Texas Tribune

How Graham Media Group relaunched its branded content strategy

Content co-created by Deloitte and a consortium of local newspapers feature interviews with leaders on topics that include advice for profes

Rolling out a new branded content strategy can be a massive undertaking, but with the right support, training and resources it can lead...

One of the most common challenges that we hear from news organizations looking to sell branded content is: How do I put together a...

Whether you have an established branded content studio or are just getting started selling sponsored content, The Branded Content Project...

We've learned a lot over five years After half a decade of swapping stories and sharing strategies with brilliant sales and content teams...

On the next Big Branded Call, we'll be highlighting all of the sales products we have available to help you grow your digital revenue!...

Ryan Lowe, content marketing strategist at the Washington Post, joined February's Big Branded Call to share how the news organization...

CEO and publisher of The Seattle Medium, Chris B. Bennett, understands the revenue growth potential of branded content. Since working...