The Branded Buzz: We sell audience
Updated: Jul 7, 2021
As a local media outlet, you have the unique power to sell your trusted audience through branded content. The Branded Buzz explains the importance of selling your audience NOT your content.
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The Branded Content Project is designed through a strategic partnership between the Local Media Association, the Local Media Consortium, and the Facebook Journalism Project to help facilitate additional growth, engagement, and revenue success for more publishers of all shapes and sizes.